Our story
Kids’ drinks have a problem. When we were kids, the choices were pretty simple: chocolate milk, juice boxes, sports drinks, and whatever came out of the water fountain.
Fast-forward to today, and not much has changed. The “healthy” drinks are often boring enough to be ignored. The fun ones? Loaded with sugar, dyes, and ingredients parents would rather skip.
We thought kids deserved better.
Not another drink pretending to be made for kids.
A real beverage brand made just for them.
So we created Wave Kids.
Plain. Flat. Fizzy. Whatever your kid is into, there’s a Wave for that.
From refreshing plain water to seriously delicious flat flavors to fizzy flavors made for maximum fun, Wave Kids gives families a better choice without making kids feel like they’re settling.
Because healthy shouldn’t mean boring.
And fun shouldn’t mean junk.
Our cans are kid-sized, our artwork is actually drawn by kids, and our color-changing cans? Pretty much magic. We're here to make hydration more exciting, better-for-you choices more craveable, and kids' drinks a whole lot more fun. For Kids. By Kids. for Real
About the grown-up
Wave Kids was founded by Shelly Garg, a practicing FDA lawyer and mom who had one big question:
Why are kids’ drinks either super healthy and totally boring… or super fun and full of stuff kids don’t need?
Kids want their own drinks, their own cans, and something as cool as what the grown-ups are drinking. Parents want something made thoughtfully for kids.
So Shelly decided to create both.
Enter Wave Kids.
A modern lifestyle beverage brand made just for kids—with Plain. Flat. Fizzy. options, seriously delicious flavors, kid-drawn artwork, and color-changing cans.
Kids help shape the brand from the very beginning, because who better to make a kids’ drink than kids?
Something kids love. Something grown-ups feel good about.
For Kids. By Kids. For Real.
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